Contact : 98477 17302


Digital Marketing

Digital Marketing Cochin

 


The internet has become a tool for marketing, without which no company can stay ahead. The increasing dependence on internet has caused an ever increasing need for professionals in this field. Whether you want to run your own business or get employed in a reputed firm, this training will be highly beneficial.

The training provided by us will be helpful for those who wish to start a career in this field.  Trainees will be introduced to ongoing live projects.  Here they will learn all aspects of digital marketing to become a competent professional. Our competent staffs have several years of experience in digital marketing. They will provide step by step guidance to trainees to be successful in digital marketing. With this training you will be able to take your first step towards a successful career. Ongoing training includes work on our current projects. This will give sufficient exposure to the best practices for optimum results. At the end of the training program the trainees will be provided with an experience certificate. Job placement is guaranteed for those who attend three months  training.

ELIGIBILITY

Who should attend this training ?
Beginners who have basic knowledge in computers can attend.
Anyone who wish to pursue a career in online marketing.
Marketing and Sales professional who want to take their profession to the next level.
Web Designers or Website owners.
Anyone who is active in the field of Advertising.
Entrepreneurs who want to expand their business to new levels.

 

Course Fee and Duration

 

Duration

 

 Fees

 
       Job Guarantee


30 hours.

60 hours
3 months


Rs. 10,000
Rs. 20,000
Rs. 35000

             
                     X

                     X
                   YES


Search Engine Optimization

Introduction to Search Engines
- What are Search Engines?
- Web Search Engines
- Types of Search Engines
- Working of Search Engines
- Crawlers, Robots, Spiders
- Directories vs Search Engines
- Search Engine Algorithms
- Google Algorithm Updates
- Google Web Masters Tools

On Page Optimization

Importance of Design
- Basics of Website Designing / Development
- Essentials of good website designing
- Usability and User Experience in Website
- Mobile Responsive Sites
- Onsite Optimization Basics
- Importance of Domain Names and Value
- Domain Selection
- Website Structure and Navigation Menu Optimization
- Coding Best Practices
- Dynamic and Static Sites
- Url Translation

Keywords - the key to successful SEO
- Keywords Research & Tools
- Competition Analysis
- Picking SEO Keywords
- Keyword Density
- Optimizing keyword density for the search engines?
- Keywords in URLs and File Names
- Keywords in Page Titles
- Keywords in Headings
- Filenames & Resource Naming Norms

Tags
- What is H1, Alt, Title Tags?
- Title Tags
- Header Tags
- ALT Text
- What is Tagline?
- Meta Tags

Content
- Importance of content
- Original Content
- Keyword Density
- Word Count
- Page Rank
- Writing Content for website
- Placing of Keywords

Robot.txt
- What is the Robots.txt file

Site Map
- Site map for SEO
- Xml Site Map
- Site map Generator.

CSS
- What is CSS ?
- How can you use CSS for SEO?
- Importance of CSS

Off Page Optimization
- Link Popularity and Linking Strategies
- Back links: Good and Bad SEO Techniques
- Getting Backlinks the Natural Way
- Importance of  Backlinks
- Inbound Links
- Outbound links
- Outbound Linking strategy
- Cross linking between pages

Social Network Websites Submission
- The Top 5 Media For SEO

Submissions
- Directory Submission
- Forum Submission
- Article Submission
- Importance of Bookmarking
- Using Blogs for SEO
- Blog Commenting

Mobile & Local Search Optimization
- Mobile Responsive Sites
- Local Business Listing

Pay Per Click
Location based Bid
CPM, CPA
Other Measuring Tools
Bidding based on targeted Location
Bidding based on timing
Bidding based on Devices
How to use Tracking Code
Image based ads
Designing Image Ads
Creating Animated Ads

Facebook
Profiles and Pages
Creating Facebook Pages
Design profile and an appealing header
Page Info and Settings
Verification of Facebook Page
Page promotion
Promoting posts
Facebook Page Custom URL
Paid ads
Invite Page Likes

Twitter
Twitter Pages
Designing Profile
Designing an appealing header
Linking twitter page to landing page
Managing followers
Finding Target audience
Twitter chats
Optimizing tweets for twitter search
Running paid ads
Promoting tweets

YouTube
Creating a YouTube channel
Google plus & YouTube Channel
Verify YouTube Channel
Using Webmaster Tool for channel
Linking to your targeted landing page
Custom Channel URL
Linking your channel
Choosing the right keywords
Thumbnails
Branding Watermark
Adding Contents
Uploading Videos
Viral videos


Please feel free to contact us(0484 4023012)to know more about our training solutions, fees and course details.

OriginAll Web Solutions

SEO Training Cochin

Experience in new media and website development: All our 13 years we helped many domestic and international companies to successfully operate their business through websites.

Our Latest Works

Our Latest Works

Moolans Group India's No.1 Curry Powders and supermarket owners
www.moolans.com

I will recommend your services to others.Thank you for constructing my site. It has taken its final shape to my full satisfaction. My experience with the team has been good who are always available for help/corrections.

Mr.Narayanan

www.mykeralapackages.com

Web Design Cochin
We are a Web Design, Search Engine Optimization and Development Company specializing in delivering effective Web Site Design Solutions to our clients all across the globe. We offer an array of Web Designing, Search engine optimization and Web Development Services.
Request Quote